👋  I’m Daniel Jiang.

I’m currently figuring out my quests. It’s important to discover a good one worth questing for that objectively makes the shared future of our planet a better one. I plan to write more and hope to also be writing more on this, soon.


Whilst I figure out my quests, I'm working on 🌀Design&Magic, a creative lab offering product-design subscription to help companies elevate their brand.


I started Spellpage, an AI-powered to-do list that does itself for you and Automatic1111.app, a browser interface for running Stable Diffusion using cloud GPUs.

I founded Two Cents, a startup that provided Decentralised Identifiers (DIDs) and Verifiable Credentials (VCs) for Web3 organisations. Now open source on Ceramic Network. Along the way, we also built an ‘Idea box’ which helped Decentralised Autonomous Organisations (DAOs) develop voting mechanisms for gaining consensus among their members.

During the COVID-19 lockdown, I decided to do some studying and did a Masters at the London School of Economics. Whilst studying the parallels between memes and viruses, I developed an interest in the passion economy and experimented with tools for creators. During this period, I joined Late Checkout, an agency, product studio and fund focused on community-based products. Additionally, I started writing Viral We Grow, a newsletter that rapidly gained over 5k+ subscribers in just six months, featuring in-depth explorations of indie makers and creator businesses.

Prior to COVID-19:

I was an entrepreneur-in-residence at Zinc.vc for improving the quality of later life.

I worked in data analytics at Amazon.